Monday, September 13, 2010

jonas brothers concert

Last night I went to the Jonas Brothers concert. On the surface it was sooo fun and I had a blast of course. But from the time I was waiting in line to the time I left I couldn't help but notice how capitalistic the whole thing was. Everything was for sale: a better place in line, an upgrade in your ticket, a meet and greet pass, water and beer, and of course, a chance at happiness. If only I could be closer to the front of the line, if only I could meet the Jonas Brothers, if only I could spend 12 dollars on a beer to quench my thirst I would be happy. T-shirts with the Jo Bro's faces on them were $40, water bottles cost $4, and you could rent binoculars for $20. Capitalism. The faces of 3 brothers were being marketed to the public as something worth spending their money on. No one really got to spend any quality time with them or get to know them. They aren't well-respected humanitarians doing good for the world. They are, in essence, a boy band that is probably about to break up and incite riots amongst groups of 8-13 year olds who are dying to simply be in the same arena as the brothers. Don't get me wrong, I love the Jonas Brothers and I had a wonderful time at their concert, but it epitomized capitalism, marketing schemes, and the public's desire to be obsessed with something, it doesn't really matter what it is. People want something to stand for. That's why people tie themselves to trees that are about to be bulldozed. The thousands of screaming girls were taking a stand on their love for the Jonas Brothers, who really just lend faces to a brand name.

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